Our mission:
great data, to fuel your vision
Whether you're looking to take small steps or make giant leaps, we’ll be by your side with research and data services
to wow clients, colleagues or stakeholders. How do we help to achieve your vision?
Extensive fieldwork
solutions
Consumer or B2B, local or global, quantitative or qualitative, CATI, face-to-face or online, single or mixed mode - all seamlessly integrated with central oversight.
Flexible
partnership
Dip into our solutions as required, be that for a quick pulse check, complex tracking or a strategic deep dive with the explanatory power of data science.
Experienced
team
One of the UK's largest data collection operations, with over 25 years in the industry and a wealth of independently recognised expertise.
Commitment to
quality
At every stage - from dedicated client support, through to field force training and delivering data that withstands scrutiny - so that you feel confident, every step of the way.
Solutions
Telephone interviewing (CATI)
Telephone interviewing (CATI)
The perfect blend of people and technology, depth and breadth for the tiniest ad-hoc dipper to year-long trackers entailing hundreds of thousands of interviewing hours - all powered by our state-of-the-art CATI stations.
View this serviceFace-to-face interviewing (CAPI)
Face-to-face interviewing (CAPI)
There's no substitute for face-to-face interviewing when you need in the moment feedback, to target people in a specific context or those who cannot be accurately found via other methods – our nationwide team is ready to help!
View this serviceOnline surveys (CAWI)
Online surveys (CAWI)
Quick online poll? Large-scale segmentation piece? Whichever it is, we’re here to guide and consult. We’ll help you navigate the best solutions, tailored precisely to your needs.
View this serviceMixed mode data collection
Mixed mode data collection
Not all audiences can be reached in sufficient numbers via a single survey method. That’s why we offer a fully-integrated combination of phone, online and face-to-face data collection – operating seamlessly together.
View this serviceInternational fieldwork and data collection
International fieldwork and data collection
Global coverage, local control. Travel the world without leaving your desk or needing to manage multiple data collection providers in your quest for international and multi-market insight.
View this serviceQualitative recruitment
Qualitative recruitment
Great qualitative research needs great participants. Our top team recruits diverse audiences for a wide range of methodologies, with one clear goal in mind: finding the right voices for your project.
View this serviceData science
Data science
Maximise the explanatory and predictive power of your data. From confidence intervals to conjoint, segmentation to simulators… we’ve got you covered!
View this serviceData processing
Data processing
Tabs, cross-tabs, data weighting, conversion or cleaning, coding verbatims, scanning – we do the detailed stuff so that you can concentrate on getting a clear view of what the data actually means.
View this serviceDashboards
Dashboards
Whether it’s an ad-hoc project or a continuous tracker, dashboards can add significant value to your project, providing the capability for stakeholders to drill deeper into the data or quickly visualise the KPIs
View this serviceSuccess stories
Award-winning training and development
Our quality and rigour have attracted respected industry accolades for over 20 years. Multiple award wins and finalist spots are independent recognition of our ability to handle complex projects and commitment to enhancing fieldforce capabilities – including our most recent victory for IQCS Best Interviewing Training and Development.
The judges said: “This entry clearly demonstrated the importance and impact of a training framework underpinned by the IQCS guidelines, the MRS Code of Conduct and GDPR principles. Perspective have been creative in their training delivery using workshops, mentoring and virtual reality, as well as using a combination of online and offline trainings. They ensure the continual development of interviewer skills through interactive online seminars and maintain regular communication through an interviewer newsletter and Supervisor conference. Well done Perspective.”
Oil and Lubricants Worldwide
We play a crucial role in delivering key insights for a leading company in the global oil and lubricants market, through an annual telephone (CATI) survey spanning 22 countries. This comprehensive study entails over 4,500 interviews across the year, focusing on managers in the automotive and industrial sectors, using both client-supplied lists and independently sourced samples to ensure a broad and accurate representation of the market. Conducted in the native languages of each country, this research offers invaluable perspectives from industry front-runners, empowering our client to navigate the complexities of the global marketplace with confidence.
High-End Fashion Buyers
We recruited a panel of 28 high-end fashion buyers, on behalf of a leading international research agency, to take-part in an extensive 6-month online community, including in-store visits and supplementary online group discussions. Regional recruiters from across four main UK cities recruited participants via a rigorous online pen portrait selection process from across several fashion segments. The quality, profile and commitment of participants recruited by our qualitative team were central to the success of this in-depth investigation into their relationship to fashion.
Global Haircare
We helped a FMCG giant understand global haircare attitudes with a multi-market mixed-mode survey that successfully delivered both international scale and depth of response, including targeting groups not typically found on online panels. Using our international network and offline expertise (CAPI, CATI), we interviewed 1,000-1,500 consumers per market across Brazil, Indonesia, and India. This offline data, combined with 2,000 online interviews, delivered actionable insights informing product development and communication strategies.
Cyber Essentials Certified
Cyber Essentials is an effective, Government backed scheme that helps protect organisations against a whole range of the most common cyber attacks, and at the same time demonstrates to our clients and suppliers our commitment to cyber security.
Award-winning training and development
Oil and Lubricants Worldwide
High-End Fashion Buyers
Global Haircare
Cyber Essentials Certified
In good company
We're proud to work with
What they say about us
“ Perspective consistently exceeded expectations in conducting face-to-face data collection, particularly when dealing with hard-to-reach target groups. Their dedication to the task was evident in their ability to repeatedly achieve successful outcomes. The team exhibited professionalism, reliability, and efficiency throughout the process. I highly recommend Perspective for any project requiring meticulous attention to detail and expertise in reaching challenging demographics.”
“ Perspective performed excellently, including successfully recruiting diverse focus group participants from a very small subset of the population. The team were friendly, reliable and efficient.”
“ Henri and his team have been truly fantastic. They were reliable and very easy to work with. I would recommend Perspective and would not hesitate to use them again if similar work would be required in future.”
Key contacts
Join our award-winning team
We are always looking for bright, enthusiastic individuals to join our team. Whether you want to join us as a telephone interviewer, face-to-face interviewer or as a research professional, we have a wide range of opportunities for people who can demonstrate initiative, attention to detail and pride in a job well done.
Contacted by us?
We conduct hundreds of projects every year for a wide range of clients who are looking to gather opinions from businesses, the general public or consumer groups.
12-20 Baron Street, London, N1 9LL
info@perspectivemr.com
+44 0207 713 4830